David Atkin


IMJR Advisor

Department of Communication


Ph.D., Michigan State University, 1988


David Atkin has done grant-supported work on the adoption, use and regulation of new media. He received the field’s Krieghbaum Under-40 award, granted annually to a junior scholar for distinction in research. Atkin also won University Distinguished Research as well as Teaching Awards prior to his arrival here. He’s ranked among the 80 most prolific scholars in the history of our discipline, the 25 most prolific since 1995, and the two most prolific scholars in telecom as well as communication policy. Books include Communication Technology and Society, The Televiewing AudienceCommunication Technology and Social Change, and Audience Genre Expectations in the Age of Digital Media. Author of over 180 scholarly articles, Atkin was recently identified among the top 1% most-cited scholars in the Humanities and Social Sciences according to Research.com (2022).

Courses Taught

  • COMM 2310W: Media Literacy and Criticism
  • COMM 4630: Communication Technology and Social Change
  • COMM 6895: Topics in Applied Communication Research: Digital Political Communication (graduate level)

Research Affiliations

UConn Communication Technology, Emotion, and Culture Lab

head and shoulders photo of David Atkin
Contact Information
Phone(860) 486-3090
Mailing Address337 Mansfield Rd, Unit 1259 Storrs, CT 06269
Office Location224 ARJ