Jiyoun Suk

Assistant Professor

Department of Communication and the Women's, Gender, and Sexuality Studies Institute

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Education

Ph.D., University of Wisconsin-Madison

About

Jiyoun Suk is an Assistant Professor in the Department of Communication at the University of Connecticut. She is a core faculty member in the Women’s, Gender, and Sexuality Studies Program and a faculty affiliate at the Center for mHealth and Social Media. Additionally, she is a key member of the Human-Centered AI team at the UConn Humanities Institute (UCHI) and co-directs the Communication and Emerging Media (CEM) Lab.

Her research examines how communication processes in the emerging media and technology environments shape social trust, activism, and political polarization. Specifically, she investigates (1) the cross-platform and multimodal (e.g., visual-and-text) dynamics of communication (2) mis/disinformation and contentions in political and social discourse and (3) the impact of these dynamics on traditionally marginalized communities, including women/sexual violence survivors, racial/ethnic minorities, and immigrants. To address these questions, she employs computational social science methods, such as natural language processing, machine learning, social network analysis and modeling, computer vision, and LLM-powered computational techniques. She also triangulates these approaches with quantitative (e.g., surveys, experiments) and qualitative (e.g., textual analysis, interviews).

Her research has been published in Human Communication Research, Journal of Communication, Social Science Computer Review, Computational Communication Research, Journal of Computer-Mediated Communication, International Journal of Press/Politics, International Journal of Public Opinion Research, among many others. Her work has received numerous awards, including top paper awards from the International Communication Association (ICA)’s Political Communication Division and the Association for Education in Journalism and Mass Communication (AEJMC)’s Political Communication Division and Mass Communication and Society Division.

Research Interests

• Computational Social Science
• Political Communication
• Mis/Disinformation
• Digital politics and gender
• Social justice and activism

Research Links

Website

Google Scholar

Communication and Emerging Media (CEM) Lab

Communication Methods Innovation Lab (CMIL)